Mihaela Vorvoreanu


Associate Professor 


KNOY 317 

Office Phone

(765) 496-7709 


Ph.D., Communication, Purdue University
M.A., Communication, Purdue University
B.A., Communication and Public Relations, Bucharest University, Romania 

Prior Appointments

Assistant professor, Department of Communication Studies, Clemson University, Clemson, S.C.
Assistant professor, Department of Communication, University of Dayton, Dayton, Ohio 

Research Areas

Socio-cultural impacts of new and emerging communication technologies; Social media & Web 2.0 in public relations and higher education; online identity management. 

Key Areas

Social media, communication, public relations, higher education, technology, culture & society 


Vorvoreanu, M. (2009). Perceptions of corporations on Facebook: An analysis of Facebook social norms. Journal of New Communications Research, 4(1).

Vorvoreanu, M. (2008). Web site public relations: How corporations build and maintain relationships online. Youngstown, NY: Cambria Press.

Vorvoreanu, M. (2007). Website Experience Analysis: A New Research Protocol for Studying Relationship Building on Corporate Websites. Journal of Website Promotion, 2(1/2).

Vorvoreanu, M. (2007). The public relations Web site experience: Online relationship management. In Duhe, S.C. (Ed). Mediated public relations: Relationship management across space, time, and new media. New York: Peter Lang USA.

Vorvoreanu, M. (2006). Online organization-public relationships: An experience centered approach. Public Relations Review, 32(4), 395-401.

Vorvoreanu, M. (2006). Web site experience analysis. In Reynolds, R., Woods R., & Baker, J.D. (Eds). Handbook of Research on Electronic Surveys and Measurements (pp. 281-284). Hershey, PA: Idea Group.

Botan, C.H., & Vorvoreanu, M. (2004). What meanings do employees derive from electronic surveillance at work? In Weckert, J. (Ed.) Electronic monitoring in the workplace: Controversies and Solutions. Hershey, PA: Idea Group.

Vorvoreanu, M., & Botan, C. H. (2001). Examining electronic surveillance in the workplace: A review of theoretical perspectives and research findings. CERIAS Technical Report 2001-32.

Botan, C. H., & Vorvoreanu, M. (2001). “What are you really saying to me?” Electronic surveillance in the workplace. CERIAS Technical Report 2001-23. 


Dr. Vorvoreanu is an assistant professor in Computer Graphics Technology and Organizational Leadership & Supervision at Purdue University. She studies the socio-cultural impact of new communication technologies. Before joining Purdue, she was an assistant professor in the Department of Communication Studies at Clemson University, SC, and the Department of Communication at the University of Dayton, Ohio. While at Clemson and UD respectively, Dr. Vorvoreanu taught various public relations and communication courses, and did academic research in the area of public relations and new Web technologies. . She has published research articles in the Journal of New Communications Research, Public Relations Review and the Journal of Website Promotion and a book about online public relations: Web Site Public Relations: How Corporations Build and Maintain Relationships Online. Dr. Vorvoreanu holds a Ph.D. in Communication from Purdue University. 

Coming Up!

Our annual security symposium will be in October 2021.
Purdue University, West Lafayette, IN

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