Virtual Orality: How eBay Controls Auctions without an Auctioneer's Voice
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Author
Josh Boyd
Tech report number
CERIAS TR 2002-18
Entry type
article
Abstract
Auctions are communication-intensive enterprises. Most scholarly examinations of auctions, however, have come from economics and sociology. This paper applies a communication perspective to eBay, the largest online auction, and argues that eBay has maintained safety, order, and interest in its auctions by mimicking the oral style of the auctioneer and following the rules of in-person auctions, but in a virtual space.
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Date
2001 – 12
Institution
Purdue University
Journal
American Speech
Key alpha
boyd
Pages
286-300
Volume
76
Affiliation
CERIAS and Department of Communication
Publication Date
1900-01-01
Location
A hard-copy of this is in the CERIAS Library